Project Electra (Music)

watchLAB welcomes you to the online survey for Project Electra

• Topic: Music
  
• Incentive: $100
  
• Genders: Female
• Ages: 36-50
• Type of study: Focus Group
  
• Length of study: 2 Hours
  
• Date: August 14th-15th
  Location: San Francisco

Before you get started -- some stuff you should know:

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study. 

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Email

Mobile Phone

City

State

Zip Code

Birthdate (mm/dd/yyyy)

What is your age? 

Gender

Please select... Female Male Transgender

What is your...?

Ethnicity

Please select... African American or Black American Indian or Alaska Native Asian American Caucasian or White Hispanic, Latino or Spanish Origin Native Hawaiian or Pacific Islander Other

Martial Status

Please select... Married Widowed Separated Divorced Domestic Partner Living with Significant Other Single

Household Income

Please select... Under $25k $25-49K $50-74K $75-99K $100-149K $150-199K $200-499K $500K or more

Highest level of education attained

Please select... Some High School High School Graduate Some College AA, 2-year or Trade Degree BA or 4-year Degree Some Post Graduate Post Graduate Degree

Employment Status

Please select... Full-time Part-time Self-employed Stay at Home Parent Retired Unemployed

City of Residence

Music

Do you work for a television station, radio station, ad agency or marketing firm? 

YesNo

Think about all of the time you spend listening to the radio in the average day. This listening could be in your car, at home, at work or anywhere. In an average day, how much time in hours or minutes would you say you spend listening to the radio?

Hours

Minutes

Does this listening typically occur between the hours of 5am and 11pm?

YesNo

Think about the radio stations in the local area that play music. Which local radio stations are your favorite for music? (Please pick your top THREE)

KOIT, 96.5 FM, "Coit"KIOI, 101.3 FM, "Star 101.3"KISQ, 98.1 FM, "The Breeze 98.1" (formerly Kiss)"94.5 Bay FM" (formerly KBAY) KMVQ, 99.7 FM, “99.7 Now” KOSF, 103.7 FM, “iHeart 80s” (formerly Big 103.7) 6KFOG, 104.5/97.7 FM, “K-Fog”KLLC, 97.3 FM, “Alice @ 97.3” KEZR, 106.5 FM, “Mix 106.5” KYLD, 94.9 FM, “Wild 94.9”KRBQ, 102.1 FM, “Q102” Others (specify below)

Last page!

In an average day, how much time in hours or minutes would you say you spend listening to KOIT, 96.5 FM on the radio? Minutes

Hours

Now I'm going to list several radio stations here in the San Francisco area. Please mark off those that you listen to for one hour or more in a typical week

"Coit", 96.5 FM, KOIT"Star 101.3," 101.3 FM, KIOI"The Breeze 98.1", 98.1 FM, KISQ (formerly Kiss)None of the above

Have you ever participated in any kind of research project where you attend a meeting to evaluate music? 

YesNo

Did you participate in this research in the past 2 years, or was it more than 2 years ago?

Within last 2 yearsMore than 2 years agoNot applicable

What county do you live in?

AlamedaContra CostaMarinSan FranciscoSan MateoSanta ClaraOther

Do you own earbuds that you would be able to bring in to the study if chosen?

YesNo

Below please check off your availability, if chosen for this study. Please do remember that the study will be 2 hours long. 

Mon 14-Aug @ 10:00amMon 14-Aug @ 12:00pmMon 14-Aug @ 2:00pmMon 14-Aug @ 4:00pmTues 15-Aug @ 10:00amTues 15-Aug @ 12:00pmTues 15-Aug @  4:00pmTues 15-Aug @ 6:00pm