Project Eagle (Music)

watchLAB welcomes you to the online survey for Project Eagle

• Topic: Music
  
• Incentive: $100
  
• Genders: All
• Ages: 25-40
• Type of study: Focus Group
  
• Length of study: 2 Hours
  
• Date: August 21-23
  Location: San Francisco

Before you get started -- some stuff you should know:

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study. 

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Email

Mobile Phone

City

State

Zip Code

Birthdate (mm/dd/yyyy)

What is your age? 

Gender

Please select... Female Male Transgender

What is your...?

Ethnicity

Please select... African American or Black American Indian or Alaska Native Asian American Caucasian or White Hispanic, Latino or Spanish Origin Native Hawaiian or Pacific Islander Other

Highest level of education attained

Please select... Some High School High School Graduate Some College AA, 2-year or Trade Degree BA or 4-year Degree Some Post Graduate Post Graduate Degree

Employment Status

Please select... Full-time Part-time Self-employed Stay at Home Parent Retired Unemployed

City of Residence

Music

Do you work for a television station, radio station, ad agency or marketing firm? 

YesNo

Think about all of the time you spend listening to the radio in the average day. This listening could be in your car, at home, at work or anywhere. In an average day, how much time in hours or minutes would you say you spend listening to the radio?

Hours

Minutes

Think about the radio stations in the local area that play music. Which local radio station is your favorite station for music? (Please pick one)

KRBQ, 102.1 FM, "Q102" KYLD, 94.9 FM, "Wild 94.9"KVVF, 105.7 /100.7 FM, "Hot 105.7KISQ, 98.1 FM, "98.1 The Breeze” (formerly Kiss FM)KLLC, 97.3 FM, “Alice @ 97.3”KIOI, 101.3 FM, “Star 101.3”KMVQ, 99.7 FM, “99.7 Now”KREV, 92.7 FM, “92.7 REV The Revolution”KMEL, 106.1 FM, “106 KMEL”Others

if other, please specify: 

Last page!

Now I'm going to list several radio stations here in the local area. As I read the list, tell me if you currently listen to that station for music, for thirty minutes or more in a typical week. 

KRBQ “Q102,” 102.1 FM KVVF, “Hot 105.7/100.7,” 105.7 FMKYLD, “Wild 94.9,” 94.9 FMNone of the above

Please read through the song titles/ artists below. On a 5 point scale, please indicate how often you would listen to a station that plays this kind of music, where a "5" means you would listen a lot to a station that played that kind of music, it would be your favorite, and a "1" means you would not listen at all to a radio station that played that kind of music. Of course you can use a "2," "3," or "4," if you feel somewhere in between.

	Would listen to this station a lot  (5)	Would likely listen  to this station(4)	Maybe would listen to this station (3)	Probably would not listen to this station (2)	Would NOT listen at all  to this station(1)
-Juicy by Notorious BIG                       -Creep by TLC                                     -In Da Club by 50 Cent                        -Pony by Ginuwine                             -California Love by 2Pac

What county do you live in?

AlamedaContra CostaMarinSan FranciscoSan MateoSanta ClaraOther

Have you ever participated in any kind of research project where you attend a meeting to evaluate music? 

YesNo

Was this participation within the last twelve months?

Within last 2 yearsMore than 2 years agoNot applicable

Do you own earbuds that you would be able to bring in to the study if chosen?

YesNo

Below please check off your availability, if chosen for this study. Please do remember that the study will be 2 hours long. 

Mon 21-Aug @ 10:00amMon 21-Aug @ 12:00pmMon 21-Aug@ 2:00pmMon 21-Aug @ 4:00pmMon 21-Aug @ 6:00pmTues 22-Aug @ 10:00amTues 22-Aug @ 12:00pmTues 22-Aug  @  4:00pmTues 22-Aug  @ 6:00pm