Project Robot (Beverages)

watchLAB welcomes you to the online survey for Project Robot!

Topic: Beverages
Incentive: $125
Genders: ALL
Ages: 22-65 years old
Type of study: Focus Group
Length of study: 90 Minutes
Dates: Monday, July 23rd
Location: Portland, OR

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Contact & Basic Info

First Name

Last Name

Email

Mobile Phone

City

State

Zip Code

Metro Area

Gender

Birthdate (mm/dd/yyyy)

Which of the following best describes your ethnicity or ethnic backround

If "Other" please specify:

What is your...?

Highest level of education attained

Employment Status

In which industry are you employed?

What is your job title and occupation?

Martial Status

Household Income

Page 4

Beverages

Thinking about all the grocery shopping that is done in your household, about how much do you personally do?

How many times in a typical week/month do you shop at each of the following types of stores?

	More than 1x a week	1x a week	2-3x a month	1x a month	Never
Traditional Grocery Stores (i.e. Safeway, Albertson's, Kroger, Fred Meyer, King Shoppers)
Supercenters (i.e. Super Target or Super Walmart)
Club stores (i.e. Sam's or Costco)
Natural Food Stores (i.e. Whole Foods, New Season's or local food co-ops)
Trader Joe's

Which of the following best describes your dairy consumption?

I eat no animal productsI do not eat dairy, but I do eat eggsI do not eat dairy, but I do eat fish/meatI eat dairy but try to limit how frequently I do soI eat dairy frequently and do not try to limit frequencyI consume dairy daily or almost daily

For the brands of non-dairy beverages that you purchase, which of them are...

	Refrigerated	Shelf Stable	I don't buy this brand
Almond Breeze
Califia Farms
Dream Brands (Rice Dream, Soy Dream, Almond Dream, etc.)
Eden Soy
Elmhurst
Good Karma
Milkadamia
Pacific
Ripple
Silk
So Delicious
Tempt
West Soy
8th Continent
Store brand

Last Page

Beverages Cont'

Please indicate whether your use of MILK ALTERNATIVES such as soy, almond, etc. has

On a scale of 1 to 5 where "1" is DISAGREE COMPLETELY and "5" is AGREE COMPLETELY, please rate how much you agree with the following statements.

	1 - Disagree completely	2	3	4	5 - Agree Completely
I know I should eat healthier but don't
I make purchase decisions with an understanding of the effect they will have on the health and sustainability of the world, it's environment, and it's people
Kids need dairy milk for strong bones
Consuming dairy foods/beverages upsets my digestive system
I don't like the taste of milk
I think that it's unhealthy to drink cow's milk
I love a big cold glass of milk
I have a dietary need to avoid milk
I make all my own non-dairy beverages
I prefer to use organic dairy beverages
I make food and beverage choices based on if they were raised, grown, or process sustainably
I add cream/milk to my coffee

How important are the following when it comes to milk alternative, on a scale of 1 to 5 where "1" is Not at all important and "5" is Very Important?

	1 - Not at all important	2	3	4	5 - Very Important
High in Fiber
Nutritious
Tastes Good
Gluten-Free
No Artificial Flavors