Project Shamrock (Technology)

watchLAB welcomes you to the pre-qualifying online survey for Project Shamrock (Technology)!

Topic: Shamrock (Technology)
Genders: All
Ages: 16-39
Dates: April 7th - April 9th
Length: 75 minutes
Type of study: Shop-along retail store interview
Location: Retail store near you disclosed after being confirmed for study
Incentive: $175 Best Buy gift-card

Before you get started -- some stuff you should know:

After you fill out the survey, we will review your responses. If you appear to be a possible match to our client's research criteria we will call you to verify your responses and ask you some additional questions to determine if you fully qualify. Please note that simply filling out the survey does not automatically qualify you for the study. Also, due to a potential high volume of responses, we may only be able to respond to those who appear to be a possible match.

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study.

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Mobile Phone

Email

Gender

City

State

Zip Code

Metro Area

Birthdate (mm/dd/yyyy)

What is your age?

Ethnicity

What is your...

Highest level of education attained

Employment Status

In which industry are you employed?

What are the occupation/industry(s) of the adults in your household?

Marital Status

Household Income

Please tell us...

If selected to participate, would you be able to participate in a Zoom video call? Downloading Zoom app on your phone.

YesNo

If selected, for this study you will be asked to submit a quick video submission answering a question regarding technology. If asked to continue you will be asked to go to a selected retailer and walk around and conduct a zoom call talking about your thoughts on technology. Is this something that you would be interested in doing?

YesMaybe, I would need more informationNo

How often do you do the following activities in your free time? (select below)

	Never	Once a month or less	A few times a month	About once or twice a week	Three times a week or more
Watching Movies
Recording and uploading original content
Social Media
Working Out
Live Streaming Online Gaming or other original content
Reading

You mentioned that you enjoy online live streaming and/or creating and uploading your own content. Please tell us what you live stream and/or upload for your original content. Be as specific as possible.

How long have you been live streaming?

How long have you been recording and uploading your own original content?

Which of the following is most true for you when it comes to live streaming or uploading content?

a. I play/create but don’t ever livestream my contentb. I livestream my play/content occasionally, around once a month or less c. I livestream my play/content a few times a month d. I livestream my play/content fairly often, about once or twice a weeke. I livestream my play/content really often, about 3x/week or more

What software do you currently own for game streaming? Please check all that you use

What hardware and other products do you own for creating your content and uploading or streaming?

Please also mark if you purchased the item online or in-person

	Own	Don't Own	Purchased Online	Purchased In-Store
Desktop or laptop computer
Headset
Speakers
Audio Mixer
USB Microphone
XLR microphone
Webcam
DSLR Camera
Ring Light
Soft or Key Light
Stream Deck
Green Screen
Smartphone

When it comes to purchasing technology how open are you to purchasing or browsing products in-store?

When it comes to content creating...Which statement best describes you?

a. Streaming and / or creating and uploading content is a serious hobby for me. While I love game streaming, I also actively stream and create other types of content I’m interested in as well. It is important for me to build my brand, influence others, and build a following. I am an early adopter, but I typically buy new tech gadgets only when I see a genuine need to invest in them. That said, I try to keep up with developments in technology. b. I spend a lot of time and effort in creating and uploading my content. It is important for me to connect with others, express myself, and to inspire & entertain others. I don’t consider myself a tech enthusiast/early adopter. But technology is an integral component in my online creative endeavors and to that end it needs to be easy to use and reliable. c. I like to be spontaneous and simple in creating and uploading my content. For me, it’s about having fun, connecting with friends & family, and sharing what I am doing IN THE MOMENT. I just want to create and not worry about the tech that allows me to do it. I mostly use my smartphone when it comes to creating and sharing. d. I upload and live stream. I have been doing so for a little bit. My attitude towards streaming and creating is pretty neutral. I keep things simple, but I do tend to be a perfectionist. I like to get praise, fame and recognition for my streaming and creating. I want to build a career out of streaming and creating. Technology is just a means to an end. I am definitely not an early adopter. e. None of the above

How long is a typical streaming / content creating session for you?

less than 5 minutes5-25 minutes25 + minutes

How would you describe yourself when it comes to live streaming or creating content?

BeginnerIntermediateAdvancedExpert

In terms of the quality of your video content, on a scale of 1-5 how ‘professional’ do you consider your content to be/look?

On average, how often do you do each of the following?

	Never	Less than once a month	Monthly	Weekly	Several times a week	Daily	Several times a day
Live stream your own video content online
Live stream your own audio content online
Upload/share your own pre-recorded video content online
Upload/share your own pre-recorded audio content online

How important are each of the following reasons for why your live stream or upload pre-recorded content?

	Not at all important	Not very important	Somewhat important	Very important	Extremely important
To have fun
To entertain others
To connect with friends and family
To perfect a skill
To share what I'm doing in the moment
To promote products
To make a living

To what extent to you agree or disagree with the following statement when it comes to technology for live streaming and/or uploading your original content? "I only buy new technology when necessary"

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