HFI: Introduction to Community Land Trusts for Residential Real Estate Pros and Appraisers

Thursday, May 18, 2:00 p.m. - 3:00 p.m. ET | 11:00 a.m. - 12:00 p.m. PT
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Community land trusts, or CLTs, meet urgent community needs by placing homeownership within reach of those shut out by discrimination or high-cost markets, providing affordable housing opportunities and preventing displacement due to gentrification. CLTs can also be used to preserve commercial and community spaces, as well as access to open space and farmland. Black farmers and civil rights leaders developed the model over 50 years ago, and today urban and rural communities alike are using the model to ensure community control of land.


This introductory webinar is for real estate professionals, agents, appraisers, mortgage lenders and attorneys interested in learning more about the CLT model and how they can support their creation, growth and sustainability. Hear from Washington State CLT experts who have been producing and preserving housing for more than 30 years.


This webinar is offered as part of the Home Futures Institute, presented by Grounded Solutions Network and the Northwest Community Land Trust Coalition, and made possible by the State of Washington Department of Commerce.

Template Instructions (Hidden Section)
In Salesforce, create a Campaign. Also, create Campaign Member Statuses for the values: Registered, Attended, Did not show, Withdrawn. (if you can't see Campaigns in Salesforce, contact Salesforce Admin to enable Marketing User license)

Copy the Campaign ID, and set as the default value for this field, Campaign ID, below: 
  1. Click on the field
  2. In the pop up menu, find the blue "Options" button
  3. The Field Properties menu on the left will appear - scroll down to "Default Value" and replace the Campaign ID placeholder with the ID you just created.
Submissions will create Lead records and Campaign Member records attached to this specific campaign. 

You can customize 2 questions with the template for open text responses. Each is limited to 100 characters. Contact Salesforce team to make any changes. These responses will be populated on the Lead Record and Campaign Member record in the Description field.

If you don't need both, simply hide the Questions instead of deleting them.
Make sure to update the Notifications section:
  1. Who should get response reports? Decide if PDF of response is necessary. 
  2. What should respondents see when they submit? Acknowledgement, Redirect, or add an Email address to configure an Auto-responder
  3. What email confirmation should get sent out after they submit?