Business Needs Assessment
Sinapis would like to help you understand the needs of your business, and this needs assessment tool is to help you figure out the areas where you have challenges. Please click "Next" to begin the assessment.
Customer Acquisition
On a scale of 1 to 4,
1 being Strongly Disagree
and
4 being Strongly Agree
, please rate the following statements.
Sales and Marketing strategy
1
2
3
4
My business has a clear plan to reach the target market
Sales performance
1
2
3
4
My sales team is able to execute effectively
Marketing capacity
1
2
3
4
The marketing activities in my business are effective in increasing brand awareness and generating leads
Our marketing collateral and online presence is adequate to support marketing activities
Marketing management
1
2
3
4
My business has the capacity to carry out promotions
I am aware of the cost of acquiring my customer per engagement
Account management
1
2
3
4
My business has an account management function
The account management function develops strong customer relationships which secure repeat orders, increased sales, cross selling and referrals
Communication channels
1
2
3
4
My business has open, flexible, channels of communication between my customer-facing employees and my customers that enable relationships to be maintained
Operations
On a scale of 1 to 4,
1 being Strongly Disagree
and
4 being Strongly Agree
, please rate the following statements.
Process Management
1
2
3
4
Processes are documented, understood by all and supported by systems. Their effectiveness is reviewed and improved regularly
Quality Management
1
2
3
4
There is an effective quality management system
There are low defect rates and rework costs
Operational Performance
1
2
3
4
I am able to meet customer demands and requirements
Project Management
1
2
3
4
I am able to implement discrete one-off projects, on time, to budget, in line with project objectives and to the required quality level
Finance
Bookkeeping and financial controls
On a scale of 1 to 4,
1 being Strongly Disagree
and
4 being Strongly Agree
, please rate the following statements.
1
2
3
4
All financial transactions in my business are accurately recorded
The accounts in my business are reconciled and closed monthly
Sound bookkeeping systems/procedures have been implemented in my business
Financial planning and modelling
1
2
3
4
My business has worked out the unit economics of the products and services it offers
I know the break-even points of the products I sell or the services I offer
I regularly set targets that are aligned to break-even points in my business
I know the path to profitability and I have a plan to raise money for the funding gap
Yes
No
N/A
I am achieving profit month on month
Cashflow management
1
2
3
4
My business regularly tracks its cash flows
My business has a robust credit control process
The business's working capital cycle has been optimised
Financial reporting and analysis
1
2
3
4
Financial reports are regularly produced and analyzed to identify remedial actions and areas for improvement
Financial information is utilised in the decision making process
Accessing financing options and investor readiness
Yes
No
N/A
My business need investments
1
2
3
4
I am aware of my current financing and investment gaps
I have an investment plan and strategy detailed down.
I know the right financing option that's best for my business
Compliance and Risk management
On a scale of 1 to 4,
1 being Strongly Disagree
and
4 being Strongly Agree
, please rate the following statements.
Tax compliance
1
2
3
4
I am aware of my business’ tax obligations
I understand what is expected of me with the current Finance Bill?
My business is compliant with all relevant tax regulations
Company compliance
Yes
No
N/A
My business is currently registered.
1
2
3
4
I am familiar with the Company Act
My business has support from influential industry bodies
HR compliance
1
2
3
4
I am familiar with the Labor Law.
Yes
No
N/A
My business is compliant with all relevant HR regulations
Risk management
1
2
3
4
My business knows the possible risks it is exposed to
My business has a robust process in place to mitigate risks to your business
Human Resources
On a scale of 1 to 4,
1 being Strongly Disagree
and
4 being Strongly Agree
, please rate the following statements.
Roles and organizational structure
1
2
3
4
People skills are well-matched with the needs of the organization
Roles, responsibilities and an effective management structure are clearly defined
Recruitment
1
2
3
4
The company has an effective recruitment strategy and process
Performance management
1
2
3
4
Good systems exist for setting individual goals,
measuring performance, and providing timely feedback
Motivation
1
2
3
4
The company has an effective motivation policy and structure to support the reward system
Personal Details
Full name
Email address
Contact Information