Launch Chapel Hill Powered by KPMG

Accelerator Application

Add a second founder/team member:

YesNo

Founder #2

First Name

Last Name

Email Address

Add a third founder/team member:

YesNo

Founder #3

First Name

Last Name

Email Address

Add a fourth founder/team member:

YesNo

Founder #4

First Name

Last Name

Email Address

Add a fifth founder/team member:

YesNo

Founder #5

First Name

Last Name

Email Address

Describe your team. Who are the key team members, including their C-suite roles? What skills do they have relevant to the business, how are responsibilities divided among them, etc. (limit 3000 characters)

Target Market and Customers

What is your business model? Select one:

B2BB2CB2GB2B2C

What industry(s)/verticals/entities do you sell to? What is the beachhead market?

Who is the Ideal Customer Profile (ICP) within your beachhead? Describe both the types of companies and the target buyers and users (roles) within those companies (e.g., VP of Product, product managers). Provide an example list of 3-5 target customers that you would like an intro to in the next 2-4 months.

Describe your market size and potential for growth.

Who are your competitors?

Traction and Progress

List any GTM (go-to-market) progress/traction you have achieved, and include customers, user metrics, revenues, or any other KPIs (key performance indicators) or other indicators of progress.

List any other Milestones achieved, describing any significant partnerships, funding, or awards.

Financial Information

Revenue earned to date including pilot revenue.

Funding History: List stage, amount raised (breakdown of dilutive vs. non-dilutive), and date of fundraising rounds.

List the firm names of any institutional investors in your company (not individuals/angels). Note, these would be institutional investors on your Cap Table. The information is used by KPMG solely to check for internal audit conflicts of interest with those institutions.

Current Funding Needs: Are you actively seeking funding or do you plan to do so at the end of the accelerator? If so, what type (dilutive or non-dilutive)? How much and for what purpose?

Why do you want to join Launch Powered by KPMG?

What specific goals would you like to achieve through the accelerator program?

Besides Capital & Customers, what do you most need help with right now regarding your business?

What makes your startup a good fit for KPMG's expertise and network?

Please share any other regional programs you've participated in. Examples include American Underground, NC IDEA, RIoT Labs, Duke Innovation & Entrepreneurship Initiative, NC State Entrepreneurship, or First Flight Venture Center.

Briefly share what value those programs brought to you and your company. (max 1000 characters)

Program applying to (validation)

Launch Chapel Hill

Additional Information

How did you hear about Launch Powered by KPMG? (limit 1000 characters)

How many members of your team would you like to include in the accelerator program (and occasionally have work out of the Junction co-working space)? Provide a specific number.

Is there anything else you would like to tell us?

Declaration

Supplemental Materials

Upload a brief pitch deck that contains the following, under 30Mb in file size. Include your company name and date in the file name.

The pitch deck should contain the following:

Title
Team
Problem (& Impact of that problem at scale)
Solution
Competitive Advantage (Secret Sauce)
Business model – how do you make (or plan to make) money?
TAM, SAM, SOM – clearly defined by industry/geography/etc. Please call out any assumptions you are making or key stats/data points you are using.
Competitive Landscape
Traction
GTM Strategy/Roadmap

Expectations and Attestation

By submitting this application, you confirm that all information provided is true and accurate to the best of your knowledge. You understand that the selection process is competitive and meeting the criteria does not guarantee acceptance into the program. You acknowledge the following founder expectations and if accepted into the program agree to follow them.

Expectations of Founders

Founders who accept the accelerator Offer Letter should understand and acknowledge that their participation in the accelerator is contingent upon the following terms:

Founders must complete the pre-accelerator checklist (including a pre-accelerator office hour) and make the Launch Chapel Hill team aware of any program conflicts / planned absences during the program.
Founders are expected to attend all 10 days of programming, plus Demo Day. If a founder misses more than 2 days of programming, the Launch Chapel Hill and/or KPMG team reserves the right to remove them from the Demo Day lineup.
In the case of planned absences, founders should make every effort to send a team member in their place (if available – we understand many teams at this stage are co-founder driven).
Founders are expected to participate in a minimum of 2 Demo Day “pitch scrubs” or “pitch practices” with the accelerator staff/team to ensure adequate preparation for Demo Day.
Founders are expected to check-in with the accelerator staff during office hours if provided or to schedule alternative times to share founder updates and any challenges or support asks that the accelerator team could help with.
Founders understand that the Launch Chapel Hill powered by KPMG accelerator does NOT guarantee client intros, pilots, or contracts during the six-week program window. Efforts will be made to provide each founder/startup with the mentors and intros requested, but that there are no “next-step” guarantees from either Launch Chapel Hill, UNC, or KPMG.
Founders understand that Launch Chapel Hill, UNC, and KPMG make intros/connections in good faith, and expect the founders to treat these connections as opportunities to build long-term relationships, versus drive immediate transactional outcomes as the latter often leads to “burned bridges” and does not reflect well on the founder, the accelerator, or the program staff and sponsors.

I have read the declaration and attest that the information provided is true.

YesNo

Undergraduate Student	Graduate Student
Faculty	Staff
Alumni - Undergraduate degree	Alumni - Graduate degree
Other UNC Affiliation	Parent
Friend	No UNC Affiliation

Venture Information

Declaration