Project Hibiscus (Shopping & Technology)

watchLAB welcomes you to the pre-qualifying online survey for Project Hibiscus (Shopping & Technology)!

Topic: Shopping & Technology
Genders: All
Ages: 18-65
Sessions Available: Tuesday, June 3- Thursday, June 5
Type of study: 1-on-1 Remote Sessions
Length: 60 Minutes
Location: Seeking participants Nationwide
Incentive: $125 (Payment would be mailed to you as a check. We estimate that checks would be mailed out about 6 weeks after the last interviews for this study have been completed.)

Before you get started -- some stuff you should know:

After you fill out the survey, we will review your responses. If you appear to be a possible match to our client's research criteria we will call you to verify your responses and ask you some additional questions to determine if you fully qualify. Please note that simply filling out the survey does not automatically qualify you for the study. Also, due to a potentially high volume of responses, we may only be able to respond to those who appear to be a possible match.

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study.

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Mobile Phone

Birthdate (mm/dd/yyyy)

Age

Gender

Ethnicity

City

State

Zip Code

Metro Area

Urbanicity

Highest level of education attained

Marital Status

Employment Status

What is your job title?

What organization do you work for?

What does your organization do? What industry is it in?

Which of the following best describes your annual household income?

Can you please tell me if you, any members of your family or close friends have, or have previously worked in any of the following occupations?

An advertising, marketing, or public relations firm A market research firmA newspaper, magazine, book publisher, blog, or websiteA company that manufactures or sells consumer electronics, games, or appsA technology hardware or services company A social media company, software design, or web applications companyNone of the above

Please tell us...

What level of responsibility do you have when it comes to purchasing technology products and services?

How would you rate your overall opinion of these brands?

Which of the following do you personally own and regularly use? (Check all that apply)

Broadband or High-speed internet accessSmartphone with a data plan Desktop computer or laptop Tablet like iPad, Galaxy Tab, Amazon Fire, etc.

Smart Device (e.g., a smart speaker or home device with Alexa, Google Assistant, Siri, etc.)

E-reader like Kindle, Kobo, NookStreaming device like Roku, Apple TV, Chromecast, Amazon Fire, etc.

Please tell me the make and model of your Smartphone.

	Every Day	A few times a week	Once a week	2-3 times a month	Once a month	Rarely or Never
AI assistants like Alexa, Siri, Google Assistant, Samsung’s Bixby, Cortana, etc.
A mobile hotspot
Wi-Fi booster

What devices do you personally own and regularly use to interact with AI assistants? By AI assistant, we mean Alexa, Siri, Google Assistant, etc. Please provide the make and model of each device.

Which Smart Displays do you own?

Amazon Echo ShowGoogle Nest Hub

Which Tablets do you own?

iPadFire tabletGoogle Pixel Tablet

Which Wearables do you own?

Apple WatchPixel WatchApple Vision Pro

Which Smart Home do you own?

Fire TV with voice remoteEcobeeGoogle TV/ ChromecastApple TV

Which Appliances do you own?

GE Smart MicrowaveAmazon AstroAmazon Microwave

Which of these smart devices do you use the most often?

Thinking about an average week, how many days do you interact with the AI assistant on the smart device you use most often?

In which of the following ways and how often do you interact with the AI assistant on the smart device you use most often?

	Several times a day	Once a day	A few times per week	Once a week	Once a month	Rarely/Never
Music & Entertainment (play music, listen to audiobooks or podcasts)
Productivity & Scheduling (set timers, set alarms, create reminders, manage calendars)
Smart Home Control (control lights, adjust thermostats, lock/unlock doors, view security cameras)
Ask Questions (get conversions, look up definitions, check sports scores, check weather, check news)
Games & Fun (play games, answer trivia, tell jokes, run fun commands, tell stories)
Shopping & Ordering (order items, reorder past purchases, track packages)
Communication (make calls, send messages, use intercom)

Here is what you can expect if selected:

● Sign a non-disclosure agreement: Some of the information we will be sharing with you during the study will also be confidential and cannot be shared with any outside parties.

● A representative from the research firm, Hypothesis, will give you a call to chat briefly about the discussion over the next few days. You must complete this call prior to attending the session.

● Log-in to the Zoom platform 15 minutes early: The discussion will be taking place on Zoom. We ask that you log in at least 15 minutes early to troubleshoot and technical difficulties if needed. You will be sent the link and instructions prior to your interview; the email will be coming from. If you have any questions, please let us know by contacting.

● The interview will be audio and video recorded, and all information collected will be held in the strictest of confidence and used for internal research purposes only.

Are you willing and available to sign a non-disclosure agreement, speak to the Hypothesis representative, and participate in a 1-hour online interview?

	1 Excellent	2 Good	3 Fair	4 Poor	5 Don't Know/ Unfamiliar
Apple
Microsoft
Amazon
Samsung
Google

	Currently Have	Previously Had	Never Had
Target Circle 360
Amazon Prime paid subscription
Google One
Apple One
Instacart+
Costco membership

	1. Very Open	2. Somewhat Open	3. Not Open At All
Apple
Google Pixel
Motorola
Samsung