Project Maverick (Business and Workplace Skills)

watchLAB welcomes you to the pre-qualifying online survey for Project Maverick (Business and Workplace Skills)

Topic: Business and Workplace Skills
Genders: ALL
Ages: Ages 25-54
Sessions Available: Friday, January 16 to Wednesday, January 21, 2026
Type of study: Online Diary
Length: 6 days (2 hours a day ~ 12 hours total)
Location: Remote
Incentive: $625 (Payment would be mailed to you as a check. We estimate that checks would be mailed out about 8 weeks after the last interviews for this study have been completed.)

Before you get started -- some stuff you should know:

After you fill out the survey, we will review your responses. If you appear to be a possible match to our client's research criteria we will call you to verify your responses and ask you some additional questions to determine if you fully qualify. Please note that simply filling out the survey does not automatically qualify you for the study. Also, due to a potentially high volume of responses, we may only be able to respond to those who appear to be a possible match.

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study.

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Mobile Phone

Birthdate (mm/dd/yyyy)

Exact Age

Gender

Ethnicity

Do you identify as being LGBTQIA+?

Where do you currently live?

City

State

Zip Code

Metro Area

Urbanicity

Highest level of education attained

Marital Status

Employment Status

What is the name of the company you work for?

Please share a link to your LinkedIn profile so we can verify your eligibility for this research study.

Household Income

Technology Details

Which, if any, of the following devices do you own?

DesktopLaptopSmartphoneTabletE-ReaderNone of the above

What is the make, model, and OS of your smartphone?

Do you currently have the ability to access personal email via a mobile email app on your smartphone?

YesNo

What type of Internet connection do you have on your desktop/laptop computer?

High speed (like Cable modem or DSL) Dial-up

What operating system does your computer run on?

Windows (8.1or higher) Mac (OS X 10.9 or higher) Chromebook (Chrome OS)Other

Please tell us...

What industry do you primarily work in? Please select the industry your organization operates in (not your job function).

Technology, Software, or IT Services Finance, Banking, or Investment ServicesRetail or E-CommerceBusiness Consulting & AdvisoryMarketing, Advertising, or CommunicationsEducationHealthcare Administration & BusinessLegal ServicesGovernment & Public SectorConstruction or Manufacturing InsuranceReal Estate Media or EntertainmentEnergy and UtilitiesTransportation or LogisticsLeisure & TourismOther, please specify

Which of the following best describes the type of work you are in?

Business / office / corporate workNon-office work None of these

What is the name of the company you work for?

Which of the following best describes your job function?

IT or SecurityEngineering or Software DevelopmentProject ManagementProduct ManagementData or AnalyticsSales or Business DevelopmentStrategyMarketingGeneral Management or Executive LeadershipFinance or AccountingAccount Management or Customer SuccessEducation & Training (Teachers, Professors, Trainers)ConsultingLegal or ComplianceResearchHuman Resources or People OperationsTalent Acquisition or RecruitingCustomer SupportSupply Chain or Operations Other (please specify):________

Which of the following best describes your current position within your company?

InternEntry levelAnalyst / AssociateManagerSenior ManagerDirector Senior directorVice PresidentSenior Vice PresidentC level executive (CEO, CIO, COO, CMO, or equivalent)OwnerOther (Please specify)

What is your job title?

How many years have you been active in the job market, including both periods of employment and actively searching for a job?

Less than 1 year1–2 years3 – 4 years5–6 years7–10 years11–15 years16–20 years20+ years

Which of the following most closely matches your experience managing other people?

I do not currently manage other people and do not aspire toI do not currently manage other people, but I aspire to in the near futureI have recently become a manager of other people (less than 2 years)I have been managing other people for 2-4 yearsI have been managing people for 5 or more years

How many people do you directly manage?

1 person2-4 people5-10 people11-20 people21 or more people

How motivated are you right now to advance in your career?

Not at all motivatedSlightly motivatedSomewhat motivatedMotivatedVery motivated

Which of these align with your career advancement approach? Select all that apply.

Setting clear goals and strategically navigating my career to achieve long-term successDiscovering my passions and finding fulfilling work that aligns with my interestsExcelling in my chosen industry or company and gaining recognition for my accomplishmentsBalancing my career goals with personal responsibilities while seeking stability, flexibility, and the opportunity to make a lasting impact.None of the above

Now, select the option that best aligns with your career advancement approach? Select one response.

How interested are you in online courses or programs that provide certificates or other forms of recognition upon completion or mastery?

Very disinterestedDisinterestedNeutralInterested Very Interested

If you were to take an online course or program that provides certificates or other forms of recognition, when would you be most likely to enroll?

Within the next monthIn 1–3 monthsIn 4–6 monthsIn the next yearNot sure / no plans to enrollI wouldn’t take a certificate program

What types of online courses or programs are you interested in obtaining a certificate in? Select all that apply.

Skill-based professional development (e.g., coding, design, data analytics)General professional development / MBA (e.g., leadership, strategy, project management)Emerging technologies (e.g., AI, blockchain)Industry-specific professional licenses (e.g., CPA, real estate license)Other higher education (e.g., JD, MA, MS)Personal development (e.g., time management, stress management, habit building)Hobby or interest-focused (e.g., writing, photography, yoga)Frontline / service & task worker (e.g., teaching, healthcare, customer service)None of the above

You mentioned you’re interested in enrolling in a certificate program. How interested are you in taking a course on the following topics?

Leadership

Project management

Leading AI Strategy & Adoption

Emotional Intelligence and Communication

Productivity and time management

Which of the following best describes why you’re interested in learning more about Leading AI Strategy & Adoption?

I want to understand what AI is and how it creates business value.I want to decide which AI use cases my organization should pursue.I want to plan and execute AI pilots with clear timelines, budgets, and ROI.I want to ensure our data and AI use meet ethical and compliance standards.I want to lead people and teams through AI-driven change.I want to create a long-term AI transformation roadmap.

Which of the following best describes your experience with AI in your professional work?

I’m aware of AI but haven’t used AI tools and am not currently exploring their use.I am aware and have used AI tools but have no prior experience leading AI strategy or adoption initiatives within my team or company.I have a basic understanding of leading AI projects or initiatives with limited hands-on experienceI have supported early AI pilots or initiatives within my team or companyI have led and/or scaled AI initiatives across teams or functionsI define enterprise AI strategy, governance, and long-term adoption

Which of the following workplace AI tools have you heard of? Select all that apply.

Microsoft 365 CopilotGoogle Workspace Gemini (Docs, Sheets, Gmail)ChatGPT (OpenAI)Claude (Anthropic)Zoom AI CompanionNotion AISlack AIOther AI tools for work (please specify)None of the above

Which of the following workplace AI tools have you ever used? Select all that apply.

Microsoft 365 CopilotGoogle Workspace Gemini (Docs, Sheets, Gmail)ChatGPT (OpenAI)Claude (Anthropic)Zoom AI CompanionNotion AISlack AIOther AI tools for work (please specify)None of the above

Which of the following best describes your personal experience with Microsoft 365 Copilot? Select one.

I use it regularly as part of my workI use it occasionally, but it’s not part of my regular workflowI’ve tried it a few times but don’t currently use itI have access to it but haven’t actively used it yet

When it comes to online certificate programs, what makes one feel worth your time and effort? What do you look for before deciding whether to enroll?

How interested would you be in helping shape a professional certificate on Leading AI Strategy & Adoption by reviewing an early draft and sharing your feedback?

Very interestedInterestedSomewhat interestedNot at all interested

This research opportunity will take place between Friday, January 16 and Wednesday, January 21, 2026 and will require approximately 2 hours of participation per day (11-12 hours in total across 6 days).

Please only select ‘Yes’ if you’re fully able and committed to completing the full course on this schedule.

Yes, I am interested and available to participate from Friday, January 16 to Wednesday, January 21, 2026 No, thanks