Which of the following best describes your current living situation?
Including yourself, how many adults and children live in your household?
What are the ages of the children, if any, living in your household? Please select all that apply.
Which of the following best describes your role in purchasing groceries for your household?
Do you or anyone in your immediate family work in any of the following industries?
Which brand(s) of dry or shelf-stable traditional wheat pasta have you purchased in the past 3 months? Please select all that apply.
Which brand(s) of dry or shelf-stable high-protein or protein-enhanced pasta have you purchased in the past 3 months? Please select all that apply.
Which brand(s) of refrigerated or fresh pasta have you purchased in the past 3 months? Please select all that apply.
Who in your household consumes the Ramen noodles you purchase? Select all that apply.
How strongly do you agree or disagree with the following statements.
I avoid foods that highlight protein content
I avoid foods that highlight fiber content
We will be conducting a market research study in your area, and we’d love to include you.
This study involves a combination of an in-home visit and a short shopping trip:
· In-home visit (90 minutes to 2 hours): A small team of 2-3 researchers will visit your home to learn about how you plan, prepare, and think about meals. This is a casual, conversation-based session. As part of our visit, we would like to see your kitchen and the types of food you typically purchase.
· Shop-along: After the in-home portion, we will accompany you on a brief trip to the grocery store you shop at most often to observe how you typically shop.
We’re looking for participants who are:
· Comfortable having 2-3 researchers in their home and kitchen
· Comfortable being recorded (audio only for note taking) and having photos taken (no identifying information or location details will be captured)
· Open to sharing their thoughts and experiences
· Willing to visit their usual grocery store as part of the study
Would you be interested in participating?
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