● Serve as the assignment editor for
JerseyArts.com, developing story ideas and assigning coverage to a team of freelance writers, producers, correspondents, and videographers. Edit, manage, and publish feature stories, video packages, and podcast episodes across multiple digital platforms.
● Manage content for
JerseyArts.com in support of consumer-facing seasonal marketing campaigns, including creating and publishing feature content; curating event guides; soliciting event discounts; posting member events; and maintaining organizational listings.
● Work with staff to develop and implement a content and messaging calendar for
ArtPrideNJ.org’s Voices from the Field blog, assigning stories to a freelance journalist(s) and publishing regular content.
● Manage and maintain
ArtPrideNJ.org, regularly reviewing and updating website content to ensure information is current, accurate, and relevant. Collaborate with staff to develop and publish new content as needed.
● Coordinate content for
ArtPride New Jersey and
Discover Jersey Arts branded YouTube channels, including managing the publication and organization of video content.
● Manage publication of the
Jersey Arts Podcast across popular streaming platforms through publication software.
● Work with the Director of Programs & Services to identify and develop new digital content opportunities and features for both
ArtPrideNJ.org and
JerseyArts.com.
● Assist with website maintenance and monitoring, working with the development team to complete routine site-management tasks and address content-related issues.
● Establish and monitor content performance goals, helping to identify benchmarks and provide regular reporting and insights to measure the effectiveness of digital content.
● Stay informed about emerging digital content trends, tools, and best practices and recommend opportunities to improve ArtPride’s digital content.
● Apply SEO best practices to digital content, including optimizing website pages, feature stories, headlines, metadata, and other content elements to improve search visibility, audience discovery, and organic traffic across
ArtPrideNJ.org and
JerseyArts.com.
● Other duties and tasks, as assigned.